GREEN INDUSTRY & EQUIPMENT EXPO Offers Mix of Business & Fun
By Polly Motor
(Louisville, KY) – Visitors at the GREEN INDUSTRY & EQUIPMENT EXPO (GIE+EXPO) will have plenty of opportunities to mix a little fun into this business trip. Events planned by exhibitors will keep the show floor exciting throughout the day. Plus, the outdoor demonstration area – as large as 20 football fields – offers a world of outdoor products for test-driving. GIE+EXPO 2008 is set for Thursday – Saturday, October 23-25 at the Kentucky Exposition Center in Louisville, KY.
STIHL Lumberjack Challenge
Captivating audiences for the past 25 years, Scheer’s Lumberjack Shows will be presenting the STIHL Lumberjack Challenge daily at this year’s GIE+EXPO
Scheer’s Lumberjack Shows have been seen on ABC’s Wide World of Sports, TNN, ESPN Jeep Trails, Discovery Channel’s The Travelers, MTV’s The Real World and Road Rules, the Family Channel and the Outdoor Life Network.
Featured events at GIE+EXPO’s shows will include axe throwing, chopping, log rolling, cross cut sawing, hot sawing and chain saw carving. The lively and fun STIHL Lumberjack Challenge will hold shows Thursday and Friday at 10:30 a.m., 12:30 p.m. and 2:30 p.m. and on Saturday at 10:30 a.m. and 12:30 p.m. in GIE+EXPO’s outdoor demonstration area.
Outdoor Demonstration Area
Just outside at GIE+EXPO, visitors will find the world of outdoor products at their feet. The outdoor demonstration area, open all three days, covers 19 acres and is a shopping playground. Visitors can test new products and shop around for the items that will make them more productive and profitable in 2009.
Kohler Brat Fry
Kohler’s Free Brat Fry is a popular feature that makes a trip to the outdoor demo area even more fun. It will be held Thursday and Friday, 10:00 a.m. – 2:00 p.m.
Trucks of the Industry Giveaway
In addition to many exhibitor giveaways, one lucky GIE+EXPO visitor will win $20,000 toward the purchase of a new truck from one these exhibitors: Dodge; Ford Commercial Truck; Isuzu Commercial Truck America; GM Fleet and Commercial; International Truck & Engine Corporation; Mitsubishi Fuso Truck of America; Toyota Motor Sales USA and Sterling Truck Corporation. Simply attend GIE+EXPO 2008, visit the exhibits of the seven participating truck manufacturers and submit your entry before the drawing on Saturday, October 25 at noon. The Trucks of the Industry Giveaway is sponsored by Power Equipment Trade and Turf magazines.
New Products Live
The new products showcase returns, now called New Products Live, and is expected to be larger and more comprehensive than ever. Signs on each new product will direct attendees to the appropriate exhibits where they can learn firsthand about the product’s applications and benefits. Products are eligible only if they have been introduced since last year’s show. A few of the products that have been accepted so far include the Barreto 1824 TK, an 18-horsepower track trencher walk-behind; Pivotrim Pro, a commercial-grade trimmer head from Better Heads LLC; Brutus, a workboot with a waterproof membrane from Lawn Grips Footware; the Power Barrow, a 4-wheel-drive payload wheelbarrow; and Millcreek Manufacturing’s Row Mulcher. A preliminary list of entries will be posted on www.gie-expo.com in August.
Run with the Winners
Pack your running shoes and lace up for Ferris Industries’ Run with the Winners 5K fun run on Saturday, October 25 at 7:30 a.m.
Dealer Events
Back by popular demand for dealers is the Dealer Club, a private area where they can take a break and learn from other dealers around the country. The Dealer Club is exclusively for dealers – a place to relax, get a cool drink, look through exhibitors’ materials and even enjoy a massage. The Dealers' Choice Awards<, sponsored by Power Equipment Trade magazine, will give dealers a chance to be heard around the world. Dealers who attend GIE+EXPO will vote on the outstanding new products in five categories – wheeled equipment, handheld products, power sports/recreational products, accessories and business management services. The winners will be announced on Saturday, October 25 at noon.
The Yard & Garden Dealers in Excellence Awards will be presented, Friday, October 24, during session 5 of The Dealer Experience. These annual awards recognize top dealers in the U.S. This event will be brought to you by Stihl, Ariens Companies and the Equipment and Engine Training Council (EETC).
Exhibit Hall Learning Center
Learn from the pros during these brief, hands-on presentations which will introduce technical topics related to care and functionality of green industry equipment and supplies. Each workshop will take place on the show floor in the midst of the action!
Pre-registration for a three-day pass to GIE+EXPO is $10 per person. The tradeshow admission for those who wait to register onsite will be $50. To register online, go to www.gie-expo.com. Additional details about the show are available on the website or by calling Sellers Expositions, 800-558-8767 or 812-949-9200.